HomeMy WebLinkAbout0525.091j
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December 5~ 1991
HONORABLE CITY CCUNCIL
Palo Alto, California
Attention: Finance Committee
BUSINESS LICENSE TAX
Members of the Co~ncil!
Report in Brief
This is an informational report and no Council action is necessary~
This report is intended to provide information on how a business
license tax could be implemented to provide additional revenue for
the City of Palo Alto.
Bllckqrounc!
In June 1984, Council Member }-.nne Witherspoon asked Council to
authorize staff to investigate a business license tax. Although no
report was sent to Council, an internal staff ~emo recommended a
bUsiness license tax not be pursued because, as envisioned by
Council at that time, it was no~ a significa~t revenue generator,
had a relatively high administrative cost l and there were other
yays to develop an inventory of businesses.
On December 18, 1986 (CMR:594:6), staff trans~itted a report which
estimated revenues at $350 1 DOO to $1.5 ~illion, depending on the
type of tax imposed (flat r~te versus gross receipts), and also
estimated the City ~ould need to add two inspectors and an account
clerk at a cost of $117,000 annually to administer the tax.
CMR:525:91
In early 1989 j e Business License Tax: stud),' committee ,,",as fonned
'Which included representatives from t,he Chamber of COl1l:il1erce and the
Director of Information Resources~ 'I'he group met sEv-eral thcE:s,
discussing such issues as the administr~tive costs of imposing t~e
ta)(, business classificdtions and gro'J;linqs and taxation of rental
property.
Purpose of the T~x
The main purpose of imposing a business license -r.ax is to raise
revenue. Therefore, it is it:1portant to set the rat'=! hlgh enough to
r-eccver costs and raise 'the appropriate rever,ue. S01!;e cities have
started ""ith a 10\1/ tax and raised it later. Since there is so much
political concer!"! on this issue. :most cities advise against setting
a 10 ... rate and raising it later. They ;C:'..lggest it is better to
rally the support one time rather than fighting the iss'l.le t .... ice.
While the primary purpose for a business license tax is to raise
revenue, there are other advantages. The establishlnent of a
b~siness license tax allows the City to dev~lop an accurate aata
base with an inventory of all bu~inesse3. This =an be ~ery helpful
in planning the development of the City and forecasting sales tax
or other tax revenues. In most cities, the business license tax is
usefUl in obtaining information for both the City and other
organizations such as the Cha~ber of Co ... unerce~
Autborit:y for a Business Licensem __ Tax
Cities in California r.ave sigl"lificant flex..ibility in levying a
business license tax. As indicated 1n Section 37101 of the
California Government Code I "The legislative body may license, for
revenue and regulation, and fix the license tax upon, every kind of
lawful business transaction in the City .• ~."~
A.11 important distinction is made bet',,;een a revenue-raising versus
a regulatory ordinance. RegUlatory business licensing provisions
can apply only to those businesses or occupations that represent a
potential health or s~fety ha~a~d to the community. Furthermore,
license fees must relate dir-ectly to the cost of regulat ing the
business activity. In contrast l revenue-raising ordir.ances apply
tc all businesses operatin(3' '~rithin the city unless specifically
exempted within the ordinance or by provisions of the state or
Federal Constitution. Rates are levied for the privilege of doing
business in the city. and ar-e determined based upon a city's
financial need. The only restriction is that the tax may only
apply to that portion of b\'Lsiness activit)' that is attributable to
the city.
Most Bay Area cities currently impose a business license tax. The
following gives a comparison of some local cities:
CMR:525:91 2
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Method of 1990-91 No. of
City f.Q.PJ~.l a t __ t..:::.n Tax* 'p.£:venue Licenses
San Jose 750,000 Employee $9,4Ca,OOO·u: 43,000
Sunnyvale 119,COO Employee 240,000 7,200
Hayward lOS,OCO Gress Rects. 1.100~OOO 9,000
Santa ClaIa 94,000 Flat Fee 400 .. 000 15,000
San Mateo 84 .. 000 Gross Rects. 1 .. 400:000 6,400
Redwood city 69 t 000 Ernplo~'ee 700,000 6,000
Mt. Vi.ew 65,000 Flat Fee 250,000 5,500
Los Gatos 29,ODO Gross Rects. 400,000 3,000
Menlo Parle 28,000 Gross Rects. 800,000 3,000
Los Altos 27,500 Employee 300,000 3,000
~See next section .
•• Ooes not include $4 ~illion from landfill business license.
In the .state of Califoz-nia.. it is common to impose a business
license tax based on 1) a flat fee per business, 2} grO$S receipts,
3) number of ernployees. or 4} some combination thereof. Even 'With
a tax based en gross receipts or number of employees, residential
landlords may be taxed at a flat fee up to a certain number of
units, and cO!'l1I!'Lercial landlords may be taxed en a fee up to a
cert~in nwnber of square feet.
Flat Fee:
A flat fee per business \t,rould .not vary with any factor which
measures the size or prof i tability of the business. It "'ould be
r~ssible to establish a different flat fee for different types of
businesses. Fo!' example .. a ~hole.sale co~pany could pay $30 and an
auto sales and service company could pay $50.
The use of flat fees as a taxing measure is most often defended on
the grounds that it is the least complex of the available alterna
tives. Because no computa.tion is involved, there is little
compliance cost for a busi!1ess. Businesses are not rpguired to
disclose information regarding their financial condition, nor are
they normally subject to a large tax inasmuch as most flat fees are
set at a nomirlal rate to take the. smaller I less profitable.
businesses into account. Similarly, t'he tax is relatively easy and
ine~pensive for the City to ad~inist~r. ~he use of flat fees c~n
make revenue estimating easier, and it Cal) be a particularly
effective way of taxin~ certain bUsinesses where enforcement might
otherwise be a problem.
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On the other hand. unless rates are adjusted annually, the use of
flat tees does not provide the City w,,"ith a revenue source that
responds to cha~ging economic conditions. Incre~ses in ousiness
tax revenue would be dependent on t.he addition of ne", businesses to
the cortm1unity. FUt'therl."1ore, the use of flat fees can result in ;el
hiqhly re9ressive rate structure becau$€ the same fee is applied to
a variety of businesses without regard to the profita!::lility of
those businesses. As cClmpared to other measures which more.
accurately reflect busi~ess done ... ~thin the city~ flat fees can be
particularly unfair when applied to those doing limited business
with the city.
Gross Receipts:
From the standpoint of raiSing re,\'enue, gross receipts is cleal"ly
adv~!1tageous. Not only ooes this :method of taxation offer a broad
tax base, thereby permitting large amounts of revenue to be
produced at relatively low· tax rates, but it also p~,:widEs for
revenue grow·th inasmuch as it is responsive to overall economic:
change.
When a business license tax is based on gross receipts, it is
common to establish an annual license fee determined by ranges in
gross receipts. For exa:rnple, a business with gross receipts
:between $0 and $25,000 could pay $50, and a business with gross
receipts of $25,DOO to $50,000 could pay $75. This schedule can be
simple or complex. The schedule can be different for different
types of businesses. The tax structure can be regressive, however,
it tax rates decli~e as gross receipts increase~
If the gross receipts me.thod is used, the tax rate usually is
determined OTt the basis of variations in profit among different
classes of businesses. While it is possible to establish differing
ra'tios among broad classes of businesses for taxing purposes
without creating a tax structure that is administratively burden
some and co-roplex, it is not as prac'C-ical to 'tI,ake the same refined
dist:'nction between various types of b'.l.siness I,,'ithir: a particular
classification. As compared to a fl~t fee, compliance can be more
complicated for those firms transacting business in several cities
and admini,stratiorJ and enforcement by the City can also be somewhat
more complex.
According to information provided by Municip~l Resource Consul
tants, 40 percent of the City of Palo Alto's sales tax revenue is
produced by 20 companies. Thus, any busin~ss license tax ba~ed on
gross receipts would have the most impact on these companies~
CJoffi:525:91 •
Nu~ber of Employee~:
Frog the standpoint of levying business license taxes for reve::1Ue
raising purposes~ the use of average number of employees is less
effective in revenue genEration for the City th~n gross receipts,
but superior to a flat rate tax beca·J.$c the revenue 'Jould increase
",hen businesses add empl<jyees. As compared to a flat fee, the use
of average number of employees tends to distinguish bet ...... een
businesses by providing ~ rough Deasure of business volume.
Employers have little difficulty computing the avarage number o.f
eillployees becaUSe they are presentl~{ required to keep records for
Social Security and t,ax 'Iolithholding p\jrposes~ Similarly, few
administrative problems are encountered by the City. Vlhile the use
of averaqe number of ecployees as a tax measure is substantially
better, in most cases, than a flat fee~ it can present problems.
While it does provide some measure of business vo:!ume, it can
penalize those businesses that are labor intensive ~hile virtually
ignoring those having high profit margLns but few employees. 1..1so~
if the tax ra~e declines as the number of employees increases, the
business license tax structure can become highly regressive.
When a business license tax is based on number of employees, it is
commcn to establish an annual license fee determined by ranges of
r.umber-s of employees. For example r businesses 'With 1 to 5
employees could pay $50, and businesses 'With 6 to 15 employees
could pay $200. Agair., the schedules can be simple or complex and
can be different fc,r different types of businesses~
Business Classifications:
The business classification sy~tem, or specific groupings of
business activities identified on a city~ 5 ordinance, can range
from as few as one business category to over 100. The most common
categories of business activity incb.J.de: retailing, wholesaling,
manufacturing, contractors, rental of property, services, profes
sions~ and miscellaneous. Thus a gross receipts business lic~nse
tax for a city may require a $35 fee for a retail company vith
gross receipts of S25,OOO, but only a $25 fee for a manufacturing
company ~ith the sa~e gross receip~s.
In late 198.9 Ralph Anderson & AS5c>ciates completed a statewide
survey to determine ho .... ' businesses are tax:ed across California. rt
found that gross receipt3 is the preferred bdsis of taxation for
most types of business activities: 51 percent of businesses
licer.sed were taxed on gross receipts i 25 percent -were taxed on
number of employeesj and 14 percent were. taxed on flat tax.
seventy-four perce~t of the cities responding }'"1ad minimum tax:
payment requireI:"1ents in place and 3 a perce:nt had a :maxirr~um tax in
place.
CMR:525:91 5
stiffing Requirements
Staff est~mates that it .. 'ould ta~.e up t.o three additional people to
administer any ~ew tax. The new staff would issue licen5~s, mail
renewal r.otices, renew licenses, maintain a cata base, monitor the
tax: t!lrouqh the use of tax retu!'"ns, newspapers, re",/erse telephone
dir~ctories, county records~ etc. I make field and telephone
contacts with noncompliar.ts, issu~ citations and handle slt\all
claims ac.tions, prepare state-required reports, and supply
information to other city staff and the Cha~ber of Comm~rce. While
some cities use !eIJer staff, they are not able to perform all these
functions. There are 14 peoople in Sa.n Jose administering the
busi~ess license tax. Santa clara has 5 people and Hayward has 4
staff. Mountain View, Los Gatos~ Surl1'J.yvale~ Los Altos, Menlo Par}c~
Redwood City and San Mateo each have one staff lIIe~ber assigned to
business license: tax~ The citiEs 'Which have only one staff member
assigned to business license tax can only process payments and
complJr with stato:-required reports and have 1 i ttle or no staff time
devoted to mordtorin; compliance.
Although a reduced level of administrati9n is possible, staff feels
up to three people are needed for the fUnctions listed above. The
additional staff .. ould be added to c:he Treasury Division of the
Finance Department and cost bet ... een $100,000 and $150,000 annually.
At this time, the additional staff ""'ould be located with the
utility bill processing center at 425 Bryant Street.
Voter Approval
Proposition 62 has been challenged several times, ~nd all
ehal~e~ges ha~e upheld tne unconstitutionality of the voter
prov~s10ns. Under the State Constitution, Charter cities can enact
a business license ta~ ordinance without the voter's approval.
Whether or not thE Council decides to seek voter approval, staff
would recommend the formation cf a joint City and Chamber of
COll1llle:rce cotnJr,ittee and public r.earings. A schedule could be as
follO\Js:
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Form committee
Draft Implementation Plan
(Typt< of Tax)
Discuss Imple~entation Plan
With Finance Cornmitte~
Return to council ~itn
Irnpleroentation Plan
committee Planning Meeting
Finance Committee
Study (Dollar level and
classification structure)
PUblic Hearings
Council Approval
Election (Council option)
IIraplementaticn
1/92 -2/92
3/92 -4/92
'5/92
6/92
7/92
8/92 -10/92
11/92 -3/93
12/92 -4/93
11/2/93
12/93 -3/94
The Franchise Tax Board of California has se:r~t cities instruction:;.
for submitting city business tax information as required by Revenue
and Taxation Code section 19286~8. These reporting requirements
will impact the time nGlcessary to administer a business licenso!
tax. Staff ~ill need to dete~mine ho~ to classify businesses to
make the filing easier. For example; if th~ State of California is
developing certain classifications, the City staff cou Id make
reporting easier by developing a Palo A1 to tax that is consistent
with the State classifiGaticn.
Cost/Benefit
currently, there are three proposals before the Co\.!ncil Finance
Committee which I;/Qu1d involve new sources of r.evenues tor Gpneral
Fund purposes; the business license tax; the real property
conveyance tax; and the landscape and lighting assessment district.
Adoption of any of t.hese measures 'Will impact the City's position
vis a vis its proposition 4 (Gann) limit. If the Council approves
implementation of the real property conveyance tax in the current
fiscal year as staff recommends, the estimated "room" remaininq
between General Fund appropriations sUbject to the Gann limit is
approximately $1.5 to $3 million; placing an upper limit on tax
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revenues unless the Cour.cil places a Gann override measure en the
ballot. In addition, staff believes the busi~ess license tax may
have a negative imp.act on business retention in Palo Alto if
imposed at a level that bUsinesses consider onerous. Estimated
costs to administer the tax ace between $100,000 and $350,000, so
that revenues less than $500,000 do not appear to be cost effec
tive. Staff :::onsequently reco","n1ends, if Council approves the
concept of a busine.ss 1 icense tax. tha;t staff be directed to
develop a tax progra!J that \rill net approximately $1 to $1.50
~illion annually.
Eff.~t on Business in Palo ~lto
Imposition of a business license tax given the curre.nt economic
climate CQuid adversel)o~ affect the City's overall financial
structure, if additic~al taxation results in businesses relocating
operations out of Palo Alto or discourages no;!'W businesses from
coming to the City. Oiscuss ions with Stanford Research Park
tenants indicated that the City is already one of the most
expensive l~cations in the United States on a cost per square foot
basis, and that any additional costs that negatively impact their
-bottom line" :may make relocatio:1 unavoidable. It is interesting
to note as 'Well that at the current time, bl.lsiness<f!s and non
residents provide ahr.ost three quarters ~t 'the City's General Fund
revenues -j~5t under 50 pe~cent from busineSSES and just under 25
percent from non-residents, in the form of sales, property, utility
users, transient occupancy and other taxes, as well as service fees
and p~rmit and miscellaneous revenues. with less than 30 percent
of General Fl.lnd revenues coming from residents, it may be more
appropriate to target ne~ revenue sources to residents, ~ho derive
siq-nificantly more benefits from General Fund services. The
council ~ill also recall that the business community supported the
cre.o.tion of a utility users tax .'hen it "'as placed 01"'. the ballot in
1987, at least in part because of ~he recognition that the City of
Palo Alto did not levy a busi!1ess license tax.
Because implementing and adpinistering a business license tax can
be a tremendous administr~tive effort, consideration should be
given to other means of achieving the intended purpose of revenue
generation. For example, in adopting the comprehensive User
Fee/Cost Allocation Study j ""'hich determined the costs of user fee
services, the City Council approved increases to fees as a result
of that study which r.ais~d the overall cost recovery leval for fee
supported services from 50 percent to 58 percent. resulting in
estimated ne~ revenue of $860,000. An alternative to the business
license tax, ~hich ~~uld require no additional staff or ~verhead
cost, would be to have the City COuncil direct staff to pursue a
higher cost recovery level for user fees, ..,.,hich would result in
revenues in excess of the business license tax.
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R.t:~.nd.tion
.It council 4r'is!1es staff to pur:::ue implementation of a busir.ess
license tax, staff l'ecommerlds council prcvide direction on which of
the types of tax Council wishes to implement, and whether O~ not to
plan on a ballot measure. Staff ~ould then return in mid-1992 ~ith
a specific prcposal and i~plementation plan.
Respectfully sub~ittedi
'yj~ B. ,:lc--d .~-
GORDON B. FORD
Tr~a~ ~JManager
.U{L~
EM l..Y HARRISON
Di~~O~~~~~;-______ __
'pIIjIILLIAM ZANER
City Manager
Attachment
cc: Palo Alto Chamber of Commerce
Related st,af! Reports: Cl-'".R: 594: 6
CKR:525:91 9
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