HomeMy WebLinkAboutStaff Report 2511-5395CITY OF PALO ALTO
CITY COUNCIL
Monday, December 01, 2025
Council Chambers & Hybrid
5:30 PM
Agenda Item
4.Policy & Services Committee Recommendation to Adopt Updates to the Advocacy
Process Manual; CEQA Status - Not a Project
City Council
Staff Report
From: City Manager
Report Type: CONSENT CALENDAR
Lead Department: City Clerk
Meeting Date: December 1, 2025
Report #:2511-5395
TITLE
Policy & Services Committee Recommendation to Adopt Updates to the Advocacy Process
Manual; CEQA Status - Not a Project
RECOMMENDATION
The Policy & Services Committee recommends the City Council adopt updates to the Advocacy
Process Manual as discussed at the October 29, 2025 Policy & Services Committee meeting.
BACKGROUND
The City’s legislative program is guided by the Council-approved Legislative Guidelines1, the
Advocacy Process Manual, and prior Council direction to strategically weigh in on legislative
issues.2 The City Council last updated the Advocacy Process Manual in 2020 and in 2021, gave its
direction regarding strategically weighing in.
At its April 8, 2025 meeting, the Policy & Services Committee expressed an interest in updating
the City’s Advocacy Process Manual. The City Council subsequently referred to the Committee a
review of the Manual and directed the Committee to forward any recommended changes to the
full City Council for final consideration and adoption.
ANALYSIS
The Policy & Services Committee recommended the following changes to the manual at its
October 29, 2025 meeting:3
1 City of Palo Alto’s 2025 Federal and State Legislative Guidelines:
https://www.paloalto.gov/files/assets/public/v/1/city-manager/legislation/2025-legislative-guidelines.pdf
2 June 22, 2021 City Council Action Minutes
https://recordsportal.paloalto.gov/Weblink/DocView.aspx?id=42803
3 October 29, 2025 Policy & Services Committee Action Minutes
https://recordsportal.paloalto.gov/WebLink/DocView.aspx?id=83750&dbid=0&repo=PaloAlto
Update #2 in the Purpose section to read: “Ensure potentially impactful state and federal
legislation is identified, analyzed, tracked, and possibly, the subject of City advocacy.”
Update the Legislative Guidelines section to align with current practice
Incorporate the “strategic weighing in” language
Add language in the Role of the City Council section regarding coordinating with the City
Manager’s Office when advocating on behalf of the City
Incorporate role of the City Clerk’s Office
Clarify language in City Advisory Commissions and Committees section regarding speaking
in personal capacity vs. speaking on behalf of the City
Specify that when the City Council votes to take a position on a bill, the advocacy letters
should note if/when the vote is not unanimous
Specify that draft advocacy letters will be shared with the Mayor and Chair of the Policy
& Services Committee for review and input
Set the threshold to at least two Councilmembers for City bill sponsorship consideration
If the general ideal timeline for City-sponsored state legislation is not followed, the reason
why will be shared with the City Council
Edits to the Manual are noted in redline in Attachment A. Staff also made minor formatting
adjustments.
FISCAL/RESOURCE IMPACT
None
STAKEHOLDER ENGAGEMENT
Staff from the City Manager’s and City Clerk’s Offices and the City’s legislative advocates
collaborated on this item in addition to the feedback from the Policy and Services Committee.
ENVIRONMENTAL REVIEW
The proposed Council action is not a project under the California Environmental Quality Act
(CEQA), as it involves organizational and administrative activities. (CEQA Guidelines, Section
15378(b)(2)).
ATTACHMENTS
Attachment A: Advocacy Process Manual - Redline
APPROVED BY:
Mahealani Ah Yun, City Clerk
Ed Shikada, City Manager
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6
8
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City of Palo Alto Advocacy Process Manual 20205 update
TABLE OF CONTENTS
PAGE 2
PURPOSE
LEGISLATIVE GUIDELINES
COORDINATION OF THE LEGISLATIVE PROGRAM
PAGE 3
THE ROLE OF THE CITY COUNCIL
THE ROLE OF THE CMO
PAGE 4
THE ROLE OF CITY DEPARTMENTS
CITY ADVISORY COMMISSIONS AND COMMITTEES
UTILITIES DEPARTMENT
PAGE 5
LEGISLATIVE ADVOCACY IN SPECIAL CIRCUMSTANCES SIGNATURES ON LEGISLATIVE
COMMUNICATION LOBBYING BY CITY PERSONNEL
PAGE 6
ADVOCACY METHODS
CITY COUNCIL MEETINGS WITH OTHER ELECTED OFFICIALS
STATE LEGISLATIVE TIMELINE
CITY-SPONSORED STATE LEGISLATION
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PURPOSE
The goals of the City of Palo Alto’s Legislative Program (Program) are to:
1. Describe the internal procedures related to state and federal advocacy, and
2. Ensure potentially impactful state and federal legislation is identified, analyzed,
tracked, and possibly, the subject of City advocacy. communicated to policymakers
LEGISLATIVE GUIDELINES
Each year1 staff will suggest specific legislative priorities for City Council approval, first at a
Policy and Services Committee meeting, and then once approved, before the full City Council.
Ideally, the priorities will be fully approved by City Council in December or January in advance
of the upcoming state legislative session. As the priorities will have been discussed and
approved by the Policy and Services Committee, they will be placed on the Council’s consent
agenda, unless requested otherwise.
The Legislative Guidelines provide direction to the City Council, City staff, and the City’s state
and federal legislative advocates. Each update is drafted after discussion with lobbyists and
consideration of policy issues that are current and/or will most likely appear the following year.
COORDINATION OF THE LEGISLATIVE PROGRAM
Immediately after a department or the City Manager’s Office (CMO) learns of governmental
action potentially affecting the City, internal communication and coordination to analyze the
action begins. If warranted, a formal City position and advocacy actions are developed for
recommendation to the City Council or City Manager. Departments are urged to proactively
identify legislation of importance to the City, and to communicate with the CMO.
At this point, action can proceed in either of two ways:
1. If the City Council has previously adopted a legislative guideline relevant to the
legislation, the CMO may act by engaging in the advocacy methods noted on page 6.
2. If there is no relevant legislative guideline or City Council direction related to a potentially
impactful bill, if the issue is politically controversial, or if there is significant local
1 1 If staff recommends no guideline changes - after a review of the current year’s approved guidelines,
Council’s adopted Citywide priorities, and a discussion with lobbyists - the priorities from one year will carry over
to the next year with no need to return to Council for a re-affirmation of previously approved guidelines.
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interest in the issue, the proposed legislation is referred to Council for direction. (See
Legislative Advocacy, on page 5)
The City strategically weighs in on issues of interest to the City. The City thoughtfully
comments on a handful of bills to ensure that Palo Alto has a presence in Sacramento with
meaningful contributions for or against a limited number of bills of interest while
simultaneously working on other strategic initiatives outside of legislation that are
important to the City. With respect to draft bills, this strategy focuses on bills that directly
impact Palo Alto and have a fair or high likelihood of passage.
THE ROLE OF THE CITY COUNCIL
The City Council has ultimate responsibility for determining the City’s position on
legislative issues. The Council's specific responsibilities include:
Through a review process and staff suggestions, establish state and federal legislative
priorities
Meet with the City's State and Federal legislative advocates as needed or desired to
best represent the interests of Palo Alto
Work with external entities on issues of shared regional policy concern
Determine positions on resolutions proposed for adoption by the League of California
Cities, the National League of Cities, the Santa Clara County Cities Association, and
similar regional entities, as requested
Assume an active advocacy role with legislators on behalf of the City and coordinate
with the City Manager’s Office when advocating on behalf of the City. This may include
travel to Washington, DC and/or to Sacramento. Any such travel will be consistent with
current City travel policies.
THE ROLE OF THE CMO CITY MANAGER’S AND CITY CLERK’S OFFICES
The CMOCity Manager’s and City Clerk’s Offices, through the City’s Intergovernmental
Affairs Officerstaff, is are the central coordinators of the City's legislative program. The
responsibilities and activities of the office include:
Ensuring the consistency of legislative action throughout the City
Serving as a clearinghouse and record keeper for all legislation of interest and
monitoring bills of interest to the City
Coordinating contacts and communications with legislators and their staff
With departmental assistance, evaluating proposed legislation that may affect the
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City
Disseminating information on public policy items of interest to City departments
Directing and overseeing the City’s lobbyists, including setting priorities for action
that are consistent with Council direction
Preparing advocacy letters for the Mayor’s signature
Maintaining the City’s Intergovernmental Affairs web portal
Serving, as needed, as the liaison to stakeholder groups, legislative offices, and local
jurisdictions concerning legislative activities
Coordinating the regular review of Legislative Guidelines and presenting them at the
Policy and Services Committee
Coordinating, briefing, and providing support to Council members for visits with State
and/or Federal legislators, as requested
THE ROLE OF CITY DEPARTMENTS
Active departmental participation is essential to the success of the Legislative Program.
Departmental employees are the subject matter experts who can provide technical
assistance and unique insight into issues potentially impacting the City. Responsibilities of
the departments include, but are not limited to:
Informing the CMO of policy issues of importance to the City and any specific bills they
become aware of that may impact the department
Designating key contacts within the department or division who are responsible for
evaluating legislation and/or assisting the Intergovernmental Affairs Officer with
legislative analysis and advocacy letters
Suggesting organizations, individuals, publications, and/or legislators who may be allies
in advocating the City's position on certain legislation
CITY ADVISORY COMMISSIONS AND COMMITTEES
City employees who are staff or liaison to Council appointed advisory commissions and
committees should encourage those bodies to bring to the CMO’s attention any proposed
legislation for which they recommend a position or wish the CMO to track.
Any advisory commission or committee, or member of any such body, that wishes to
represent the City in meetings or communications with a legislator or legislative staff
member while under the auspicious of the commission or committee must first coordinate
with the CMO. Any engagement while in an official City capacity requires approval from the
City Manager, to ensure adherence to the City’s guidelines, process, and current Council
priorities. City Manager approval is not necessary for commission or committee members
engaging legislators in a personal capacity, provided it is clear that the member is when not
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representing the City. A notation that the member “is speaking in their personal capacity”
may not be sufficient to avoid confusion, depending on the circumstances. Members are
encouraged to consult their liaison in advance to ensure clarity.
UTILITIES DEPARTMENT
The Utilities Department maintains its own set of legislative guidelines, due to the heavily
and separately regulated nature of the City’s utilities lines. These guidelines are reviewed,
discussed, and approved by the Utilities Advisory Commission, then approved by the City
Council. The Utilities legislative guidelines shall not conflict with, but will compliment, the
City’s guidelines. Advocacy actions that squarely and solely affect the Utilities Department
(ie: an increase in utility rates, a change in departmental operations or policies, or additional
work for staff of only the Utilities Department) and that conform with approved legislative
guidelines, may be approved by the Director of the Utilities Department.
LEGISLATIVE ADVOCACY IN SPECIAL CIRCUMSTANCES
The Council is the official voice of the City of Palo Alto and the final authority for
determining legislative positions. The processes outlined below reflect instances when staff
has no prior Council authority, or the issue is controversial, or is a current item of significant
community interest.
1. Staff will place the item on a City Council agenda, including a specific bill number, if
any, an analysis of the item, and a recommendation if warranted, for Council
deliberation
2. Staff will follow the direction from Council related to the specific item. If the
direction is to oppose or support a bill, the CMO will relay the position to the City’s
lobbyist, who will take any of the advocacy methods noted below. If the City
Council’s vote on a position is not unanimous, that fact shall be noted in advocacy
letters regarding the legislation.
Importantly, due to the ever evolving and often fast pace of legislative amendments, it is
rarely possible for staff to first appear before the Policy and Services Committee seeking
direction. Timing is also a reason why staff receives Council approval on legislative priorities
in advance of the next state legislative session.
SIGNATURES ON LEGISLATIVE COMMUNICATION
Letters and other communications expressing the City's position will customarily bear the
signature of the Mayor. However, if the legislation's principal impact is on the City’s
operating procedures, the communication may be signed by the City Manager. Draft
advocacy letters shall be shared with the Mayor and Chair of the Policy & Services
Committee for review and comment. In order to keep the Council and others informed of all
City communication on legislation, copies of the letters will either be distributed to the
Council, or placed on the City’s Intergovernmental Affairs web portal, or both.
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LOBBYING BY CITY PERSONNEL
Any meetings or communication with State of Federal elected officials must be done in a
coordinated way to ensure consistency of messaging, accurate information and record
keeping, and sharing of resources. Therefore, any departmental staff, including department
heads, or City contractors, wishing to directly engage with a state legislator, member of
Congress, legislative staff, or wishing to testify at a committee hearing shall first work with
the CMO’s office.
ADVOCACY METHODS
Drafting position letters is one advocacy tool, best used in conjunction with others. The City
Council, City Manager, Intergovernmental Affairs Officer, and lobbyists may use any, or a
combination of the below additional advocacy methods:
Calls to policymakers, their staff, or legislative committee staff
Meeting with legislators and their staff, stakeholders, and other groups active on
the same issue or bill
Testifying at a committee hearings regarding the City’s position and/or concerns
Building coalitions with like-minded entities
CITY COUNCIL MEETINGS WITH OTHER ELECTED OFFICIALS
From time to time, Council meets with the City’s County, State, and/or Federal
representatives, whether in Palo Alto or in other towns. These meetings are an important
component of building legislative relationships and sharing issues of significance to Palo
Alto. These meetings should be scheduled at the appropriate times during the respective
legislative calendars; City staff will work with the City’s lobbyists, as needed, to facilitate any
such meeting.
STATE LEGISLATIVE TIMELINE
Generally, the State legislature is in session from December to August or September; bills
must be introduced by February of each year. The Governor has 30 days after the end of
session to sign passed bills, depending on when the bill passed. The CMO will convey
specific legislative deadlines to the City Council as requested.
CITY-SPONSORED STATE LEGISLATION
If a department or at least two Council members would like the City to sponsor a state bill,
meaning the City asks a legislator to introduce a bill making changes to state law at our
request, it’s important to note the timing. The general ideal timeline, and the process for
such action, is noted below.: If the general ideal timeline is not followed, the reason why
will be shared with the City Council.
October: The bill idea is discussed internally, with the CMO, the affected department(s), the
City’s lobbyist, and possibly, the City Attorney’s Office. Potential allies are also discussed.
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November: A fully vetted bill idea, including a summary document and amendments to the
affected code section(s), is brought to a meeting with the potential author. If needed, more
than one meeting with more than one legislator takes place until an author is secured.
December-February: City staff and lobbyist work with the author’s office on the specific
language, as needed. The bill is sent to the State’s Legislative Council’s Office for official
drafting, and the bill is formally introduced.
February to October: City staff and lobbyist work on advancing the bill, to include testifying
at committee hearings, meeting with proponents and opponents, discussing amendments
and strategy, meeting with the author’s staff and the Governor’s staff crafting letters and
advocacy pieces, and the like.
Due to the potential workload of bill sponsorship and technical specificity required to craft
bill language, it is very important that the affected department(s) designate one or two
staffers who can actively assist the CMO throughout the life of the bill. For specifics about
the timeline and actions required, please contact the Intergovernmental Affairs Officer.