HomeMy WebLinkAbout1999-07-19 City CouncilCity of Palo Alto
City, Manager’s Report
TO:
FROM:
HONORABLE CITY COUNCIL
CITY MANAGER
5
DEPARTMENT:FIRE
DATE:JULY 19, 1999 CMR: 284:99
SUBJECT:RESOLUTION ACKNOWLEDGING PARTNERSHIP IN THE SANTA
CLARA COUNTY GREEN BUSINESS PROGRAM AND ADOPTING
THE GREEN GOVERNMENT PLEDGE
REPORT IN BRIEF
This report requests Council to approve a resolution acknowledging City participation in the
Santa Clara County Green Business Program and adopting the Green Government Pledge.
It includes a description of the County Green Business program, a copy of the Green
Govemment Pledge, and a copy of the County Resolution commending the City of Palo Alto
for its participation. This voluntary program is intended to promote and assist businesses in
achieving a higher level of environmental performance, to foster improved relations and to
create a more coordinated compliance and pollution prevention/resource conservation
process between the City and the business community. Fire prepared this report because the
staff person at the Water Quality Control Plant assigned this project recently left the City and
because the City’s Environmental Protection Coordinator is assigned to Fire. The report has
been coordinated with staff from Public Works and Utilities.
CMR 284:99 Page 1 of 6
RECOMMENDATION
Staff recommends that Council approve the attached resolution supporting the City’s
participation in the Santa Clara County Green Business Program and adopting the Green
Government Pledge.
BACKGROUND
The Bay Area Green Business Program (Program) is a regional effort being coordinated by
the Bay Area Regional Hazardous Waste Facility Allocation Committee (originally called
the Tanner Committee) in an effort to reduce hazardous waste generation in the region. This
Committee is responsible for ensuring a regional balance between the areas that generate
hazardous waste and the areas that treat and dispose of it. The Program is a logical outgrowth
of the work of this Committee because it may result in a net reduction in the amount of
hazardous wastes generated. The Program is intended to promote and assist businesses in
achieving a higher level of environmental performance. The Program requires environmental
compliance and sets standards for pollution prevention and resource conservation. The
pollution prevention/resource conservation standards are largely based on those developed
by Santa Clara County in cooperation with local agencies and businesses under a State grant.
The objective of the Program is to encourage the use of environmentally responsible business
practices through market-based and educational incentives. This approach is in direct
response to business concerns expressed that making the extra effort to be in compliance and
proactive environmentally offered no additional marketing advantage as clients could not
distinguish their operations from less environmentally sound operations. The Program will
identify environmentally responsible businesses and make them highly visible to the public
to increase their marketing advantage (through publicity, identifying logo, etc.). It will also
provide information, resources and assistance for implementing practices that often save
money while improving environmental protection. Though the Program is geared towards
smaller businesses with direct public interface, other types of businesses can also benefit
from improved public image and/or demonstration of environmental proficiency in
business-to-business client relationships. An additional benefit, proven in other jurisdictions,
is the fostering of improved relations and a more coordinated process among government
agencies, as well ag between agencies and businesses.
The Program also represents an opportunity to provide a single vehicle for delivery and
implementation of multiple environmental program objectives, including environmental
compliance, pollution prevention, solid waste reduction/recycling and water and energy
conservation. This approach helps companies take a comprehensive approach to
environmental responsibilities, reduces competition for attention from various environmental
agencies, and may alleviate public confusion resulting from a proliferation of individual
recognition programs.
CMR 284:99 Page 2 of 6
Key aspects of the Program are that it is voluntary, that it utilizes the existing environmental
agencies structure, and that both environmental compliance and achievement of pollution
prevention/resource conservation standards is verified by the Program and partnering
agencies. The Program also provides the public with an active role in enhancing
environmental quality by supporting Green Businesses in their community.
Though the Program framework and standards have been set at a regional level,
implementation is managed at the local level, with great flexibility in how it is accomplished.
Generally a county agency acts as the lead coordinating entity, with local agencies partnering
in implementation. The Program is currently being implemented in Alameda, Napa, Contra
Costa and Santa Clara Counties. Regional agencies/organizations which support the Bay
Area Green Business Program with funding, resources, or commitments to cooperate in
implementation include the California Environmental Protection Agency, the Federal
Environmental Protection Agency, the Bay Area Air Quality Management District, Pacific
Gas and Electric, and several trade associations. Santa Clara County’s program is being
implemented consistent with the Association of Bay Area Governments Committee’s Bay
Area-wide Program design and will benefit from the Bay Area Green Business Program’s
publicity and materials.
Palo Alto City staff from Public Works, Utilities and Fire participated with staff from San
Jose, Gilroy and the County in the development of the Santa Clara County Program to
ensure maximum benefit to the community with minimal impact on City staff. Council
member Dena Mossar expressed support of the development of this program in a June 1998
letter to Supervisor Simitian. (Copy attached)
DISCUSSION
Santa Clara County’s Green Business Program
In 1998, at the recommendation of the Santa Clara County Pollution Prevention Committee,
the County asked local cities if they would like to participate in and fund implementation of
the Bay Area Green Business Program in Santa Clara county. San Jose, Gilroy, and Palo
Alto agreed to participate. The City of Morgan Hill currently implements its own Green
Business Program and will coordinate with the County. The County Pollution Prevention
Program is acting as the lead agency in coordinating the county wide effort for participating
cities and the unincorporated areas. City and other local environmental
agencies/organizations are cooperating partners with the County in implementing the
Program.
At the County’s request, Palo Alto agreed to have a $3600 payment previously made by Palo
Alto for other County-wide hazardous waste programs diverted to the Green Business
Program in FY 1998/1999.
CMR 284:99 Page 3 of 6
Green Business Pledge for Governments
To be consistent with expectations for participating business, the Program also sets
expectations for participating governments to strive to enhance the government business
interface and lead by example through improving government’s own environmental
performance. Palo Alto has an enviable record of environmentally related improvement
efforts including award winning and innovative Source Control and Non Point Source
Control Programs, Recycling Programs, Employee Commuting Incentive Programs, and
public and business educational programs, to name a few.
The Bay Area Green Business Program requires participating businesses to adopt a Green
Business Pledge (attached). Businesses involved in the development of Program guidelines
suggested that participating governments should also adopt a similar pledge. Attached is the
Green Government Pledge that each agency participating in the Bay Area Green Business
Program is therefore required to adopt. Its meaning for the City of Palo Alto is:
(1)That the City agrees to continue to work cooperatively with the other inspection,
pollution prevention, and resource conservation agencies involved in the program;
and
(2)that the City agrees to continue to work in a cooperative, educative manner with
businesses.
The role of the existing outreach programs will only slightly expand, if at all. It is likely that
one benefit of the Program will be to focus the time and expertise of outreach program staff
on facilities more likely to benefit from their expertise.
RESOURCE IMPACT
Actions taken to support the County’s Green Business Program are not expected to result in
additional costs to the City. Additional stafftime is expected to be minimal. Procedural and
policy changes will be low or no cost and can be accommodated within existing departmental
budgets.
Staff will monitor time and costs related to the Program to determine the impacts of
participation. Initial projections for the Program are that there will be minimal impact to the
City. Staff anticipates that less than 25 businesses from Palo Alto will participate during the
first year. The role of the regulatory compliance programs (Hazardous Materials in Fire and
Source Control in Public Works) will be limited to verifying that interested businesses were
in compliance at the time of their last inspection, or that any observed violations were minor
and were corrected in a timely manner. Staff believes that in a very few cases, scheduled
inspections may need to be moved up a few weeks to accommodate the Program evaluation
CMR 284:99 Page 4 of 6
of a business. However, in the majority of cases, if the inspection was conducted within 6 to
9 months of the request to become a Green Business, staff would simply indicate the status
of the facility at the last inspection.
POLICY IMPLICATIONS
The re.commendation is consistent with Council direction and past policy. The City of Palo
Alto has demonstrated leadership in and has been an advocate of environmental awareness
and protection for many years. City staff has worked to educate the public and businesses in
Palo Alto of laws, regulations, and methods necessary to protect the environment. Staff has
led and participated in many efforts to develop new protection methods, from ordinances
regulating discharges to the Regional Water Quality Control Plant and storage practices for
hazardous materials to waste reduction and recycling management practices which can offer
improved alternatives to "the way it’s always been done." Most recently, the City Council
adopted a proclamation in April directing staff to develop a Strategic Environmental
Management Plan for the City which will bring together and enhance the environmental
components of the Comprehensive Plan.
Palo Alto has developed outreach programs in different departments including Utilities and
Public Works to assist residents and businesses in becoming more environmentally
conscious regarding their activities. Becoming a partner in the Green Business Program and
adopting the Green Government Pledge is consistent with the City’s past practices and
current philosophy.
ENVIRONMENTAL REVIEW
This is not a project under the California Environmental Quality Act (CEQA).
ATTACHMENTS
1
2
3
4
5
Resolution
Green Business Pledge
Green Government Pledge plaque
Santa Clara County Resolution of Commendation
Letter from Council Member Dena Mossar
CMR 284:99 Page 5 of 6
PREPARED BY: Dan Firth, Environmental Protection Coordinator
DEPARTMENT HEAD:
RUBEN ~/)~IJALV~
Fire Chiff~/
CITY MANAGER APPROVAL :~). ~-J~
EMiLS-HARRISON
Assistant City Manager
CMR 284:99 Page 6 of 6
RESOLUTION NO.
RESOLUTION OF THE COUNCIL OF THE CITY OF PALO ALTO
RESOLVING TO PARTICIPATE IN THE SANTA CLARA COUNTY
~GREEN BUSINESS PROGRAM" AND ADOPTING "GREEN
GOVERNMENT PLEDGE"
WHEREAS, the City of Palo Alto believes that a healthy
economy depends on a healthy environment, and also that a healthy
environment depends on a healthy economy;
WHEREAS, it is important for all City of Palo Alto
employees, citizens and businesses to conserve natural resources,
save energy, and prevent waste to protect our environment and also
save money through increased efficiencies;
WHEREAS, working cooperatively with other government
entities, the business community, and the public will be more
effective in helping to achieve common environmental goals; and
NOW, THEREFORE, the Council of the City of Palo Alto does
hereby RESOLVE as follows:
SECTION I.The Council hereby acknowledge its
participation in the Santa Clara County Green Business Program,
adopts the attached Green Government Pledge and fully encourages
and supports the City’s continued leadership in seeking new
opportunities to set an example and enhance business services,
intergovernmental relations, public education, and environmentally
quality for all.
SECTION 2. The Council finds that the adoption of this
resolution is not a project under the CEQA Guidelines and,
therefore, no environmental review is required.
INTRODUCED AND PASSED:
AYES:
NOES:
ABSENT:
ABSTENTIONS:
ATTEST:APPROVED:
City Clerk Mayor
APPROVED AS TO FORM:City Manager
Senior Asst. City Attorney Director of Administrative
Services
Fire Chief
990630 syn 0043762
Green Business Pledge ATTACHMENT 2
We believe a successful business is dependant on a healthy environment. We are actively
working to show our environmental responsibility to our community by committing to the
following objectives:
To comply with all applicable regulations and strive to exceed compliance
To conserve energy, water, materials, and other resources
To develop and implement practices that prevent pollution and waste
To be an environmentally responsible business within our community
ATTACHMENT 3
BAY AREA GREEN BUSINESS PROGRAM
GREEN GOVERNMENT PLEDGE
We believe a healthy environment depends upon a healthy
economy. We are actively working to show our environmental
responsibility to our community through leading by example, and
committing to the following objectives:
To work with business and coordinate with local, state and
federal regulators to achieve the objectives of the Green
Business Program.
To agree to a common set of Green Business
environmental standards for the business community.
Program
To provide business with technical assistance and guidance to
achieve these environmental standards.
To support the conservation of energy water, materials and
other natural resources.
To work with business to educate and inform the public
regarding the business Program.
990630 syn 0043762
ATTACHMENT 4
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CITY
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Original size of commendation: 13" x 15"
. .C_ i_ ty_ 9_ .f .pal o Alto
Office of the Mayor and Ciad Council
ATTACHMENT 5
June 5, 1998
Supervisor Joseph Simitian
County of Santa Clara
Office of the Board of Supervisors
County Government Center, East Wing
70 West Hedding Street, 10~’ Floor
San Jose, CA 95110
Dear Supervisor Simitian:
Your February 4, 1998 letter described the emerging Green Business Program which the
Santa Clara County Pollution Prevention (P2) Committee is proposing to implement locally.
Implementation by Santa Clara County would make the new Bay Area-wide recognition
program available to our proactive businesses and help build a program currently being
piloted in several counties, We support this program and will make the $3,600 available that
your letter requested, Public recognition, of businesses that provide leadership by
demonstrating environmentally sound practices provides an incentive for others, As you
pointed out, encouraging such leadership contributes to the sustainability of our natural
environment as well as the economic vitality of our community,
Substituting this program for programs previously fimded by Palo Alto is a good approach.
While our budget would not allow a substantial increase in funding for countywide pollutiofi
prevention programs, this substitution is workable. As the Green Business Program matures,
the recognition and public awareness component of the program will become increasingly
important. Public awareness programs can be expensive and this element does not appear to
be covered by the County budget. We suggest that a strategy be developed at the Bay Area-
wide level for a recognition and awareness campaign and that funding be located.
I look forward to working with you on this and other Pollution Prevent,ion Programs.
Sincerely,
Dena Mossar
City Council
P.O. Ik~x 10250
Pak~ Alto, CA94303
415.329, 2477
413.328.~(~1 Fax